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CAP 2011
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Purpose and goals

Rationale

This conference builds on the work of the previous conferences in this series and the huge success of the International Year of Astronomy 2009 (IYA2009). It will bring together producers of astronomical information (research scientists), public information officers (connected with large observatories and space missions), and mediators (science reporters and writers, staff members from museums, planetariums).

As well as the legacy aspects of IYA2009 activities, CAP2011 will focus on how we can use Online and social media to excite the public and how outreach activities can be encouraged in the developing world. In general the participants are encouraged to present statistics and numbers showing the output of their work in a quantitative form.

Some of the major themes will be:

  • Social media for astronomy outreach
  • Media relations in the digital age
  • Audiovisual & multimedia communication incl. tools and techniques
  • Crowdsourcing/citizen science projects
  • Alternative ways for communicating astronomy with the public
  • The challenges of the digital era
  • Using astronomy outreach to excite children with science and technology
  • Evaluation of outreach projects
  • Social impact of astronomy communication.
  • Astronomy communication in the developing world
  • The legacy of the International Year of Astronomy (IYA2009)