Communicating Astronomy with the Public 2005
Ian Robson, Lars Lindberg Christensen (eds.)
Pages 140-150

 

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The Road Less Travelled: Non-Traditional Ways of Communicating Astronomy to the Public

West, M. J.
Dept. of Physics & Astronomy, University of Hawaii, Hilo, Hawaii, USA

Abstract:

In an age of media saturation, how can astronomers succeed in grabbing the public's attention to increase awareness and understanding of astronomy? Here I discuss some creative alternatives to press releases, public lectures, television programmes, books, magazine articles, and other traditional ways of bringing astronomy to a wide audience. By thinking outside the box and employing novel tools-from truly terrible sci-fi movies, to modern Stonehenges, to music from the stars-astronomers are finding effective new ways of communicating the wonders of the Universe to people of all ages.

 

 

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(C) 2006 ESA/Hubble & IAU Commission 51